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In B2C e-commerce applications, or for virtual stores, there are two main options, or installing an application developed by a third party server controlling all stages of its implementation (design, data loading, parameterisation, security, payment gateway, SEO, etc.) or an application is hired as a "turnkey shop for rent" or outsourcing to specialist companies transferring all the technical management of the online shop (very interesting model). The most common is the first, and this is thanks to low cost or free applications for good quality experience by those who have launched virtual shops. There are

currently b2c e-commerce applications as good as free of payment that led to the creation of virtual stores that are in production for many years. There is also extensive experience in solving problems (especially related to security and confidentiality of transactions) that provides greater assurance to them. Following a post on Mashable 35 + Online Shopping Cart Solutions for Your Business They have a review of 31 programs to create virtual stores hiring a server, or as plugin for Joomla or WordPress, some of them have submitted a few days ago.